BIOGRAPHYAbout the speaker
Miloš Maksimović is a software engineer, entrepreneur and Co-Founder of WeWalk Media, the first mobile DOOH (Digital Out-of-Home) agency in the region. With more than five years of experience in software development, he specializes in cross-platform mobile applications and complex software solutions.
As Co-Founder of provedi.se, he launched an AI-driven platform for discovering events, restaurants, bars and hidden locations in Belgrade. The platform combines web scraping, content processing via AI models and interactive maps, and the entire event collection and processing system is fully autonomous, processing 500+ events per week.
By founding WeWalk Media, he combines technology, mobility and marketing in the physical space. WeWalk, through a network of LCD promoters in the busiest city areas, enables brands to run dynamic, targeted and measurable campaigns. Behind it all is a software platform for campaign management, from route planning and foot traffic estimation using predictive AI services, to real-time implementation monitoring.
He has achieved notable results in hackathon competitions, winning 2nd place at FON Hackathon 2023 and 2nd place at SICEF Hackathon 2022, developing AI and health-tech solutions with concrete social application. He is focused on the development of intelligent platforms and innovative media formats, with a vision in which AI, data and creativity together shape new industries.
